I was contacted by the manager of draught training at Anheuser-Busch who had an idea for an opener video for his training seminars. His concept was a campy, 1950’s-style horror movie trailer that humorously showed what not to do. This video would be the prelude to a training presentation focused on educating various constituents on the brewing process, beer styles/attributes, proper beer storage and serving techniques, and the use of appropriate/clean glassware. I filmed this on location in a bar with two members of the ABInBev team. I then edited the video to match the style they were looking for with the titles they requested. I added music and sound effects to enhance the overall feel.